Keep it sunny, keep it cool...
HOW IT ALL STARTED
Josephine always loved to draw clothes on figurinas and decided to study fashion journalism in 2015. Playing around with shapes, fonts, colours and logos is one of her favourite things and so she started brainstorming about her first very own brand in September 2023. A “side hustle project”, where she can let her ideas freely flow without being dependent of anyone else. She wanted to create something that makes you feel cool, happy and comfy while wearing.
THE FIRST SAMPLES
In November 2023 she started producing the first samples in Bali. Although she was already happy with the first clothing samples, as a perfectionist she took her time and did several more rounds of samples with various manufacturers. Then, in March things became closer to perfect. Together with Abdil, she fine tuned things and visited various fabric stores. Chapter One of BAYSIDE BOUND was now born. Abdil, who lives in Denpasar, is the tailor of Bayside Bound. All items that you are wearing are made by him and his family. So without Abdil BAYSIDE BOUND wouldn’t exist, neither without Josi’s family and friends. She has the most supportive people around her who always helped her with any favour and gave her the most honest opinions.
BALI
Bali has played a big role in Josephine’s life since 2017. Developing a brand that is made with love in Bali keeps the connection with the island flowing. Josephine takes her inspiration from Bali and among other places allover the world. “As a traveler you have your favourite pieces that hit the suit case every single time you go on a trip. I want Bayside Bound’s pieces to be just like that.” They are meant to be with you in your sunny moments that become sunny memories. Casual and chic, for every day. Keep it sunny, keep it cool, Bayside Bound - sun to wear.
